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Web Design & SEO Services in Manchester

The overall experience of your website is the special sauce of your business’ SEO strategy. We at Net66 believe in a holistic approach which entails unobtrusive on-site changes, social media campaigns and blogging. Every package is tailor made to suit your business’ needs, whether you’re a plumber in Droylsden or sell heating equipment in the West Midlands. Feel free to discuss your requirements.
With more and more people viewing your website on tablets and smartphones, responsive web design isn’t a passing fad. They form a substantial part of your potential customer base. We at Net66 can create a fully responsive website suitable for all devices and operating systems. Why not talk to us about design options and other features you would like to see on your brand new site? E-Commerce and CMS issues? We can help.
It is easier to find your local business online than it is in the Yellow Pages these days. Since Net66 was formed, there has been greater emphasis on local search engine results on Google, Bing, et al. We can optimise your business’ website by means of localised SEO campaigns such as blogging and social media management. Many customers can find your business via Facebook or Twitter for example, or review sites like Yelp.
The run-up to Christmas 2015 saw a marked increase in online transactions. Any retailer worth its salt, whether online, or as part of a High Street business, needs an online presence. Using trusted e-commerce systems, we at Net66 can create an aesthetically pleasing and robust online shopping site. As standard, your online shop will be designed for smartphones and digital tablets as well as desktop and laptop computers, and easy to update.
Your choice of hosting package can determine the success of your website. Slow server speeds and downtime could see fewer customers. Your server’s backbone determines how many visitors your website can cope with. We at Net66 can offer you hosting packages at competitive prices. We use Apache Linux based servers as standard that are noted for reliability. Over 70% of the world’s websites are hosted on Linux based servers like our sites.
Why not talk to our knowledgeable staff over the telephone (no 0845 or 0870 number rip-offs!) or the live chat facility during office hours. Or you could send us an email and we’ll be back to you as soon as possible. We at Net66 host your site on fully updated and backed up servers and our work is guaranteed. Keeping our customers satisfied, old and new, has been our top priority since our family-run business began in 2004.
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About Our SEO

SEO, otherwise known as Search Engine Optimisation, has been around since the 1990’s and is the process of making your website as appealing as is possible to search engines such as Google or Bing. By making a website attractive to these search engines you stand a better chance of your website getting a higher ranking on search engine listings. This is done through the use of keywords, links and social media; the use of keywords is one of the most well-used methods, however.

Whilst search engines keep the secret of how to make websites appealing to their programmes quiet, this doesn’t mean SEO is cheating you a way to the top of the listings. It simply means that you want people that are looking for your products or would benefit from your services to find you, and if you design your website and website content with this in mind, all you are doing is maximising your chances of success online by targeting people most likely to use your business. Your customers find you more easily and you find your customers; everyone wins.

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As with all businesses, there are those that try to use short cuts and unethical practices, and this kind of SEO is often called ‘black hat SEO’ and can involve hiding text in backgrounds and titles. These practices are quickly identified by search engines and the sites using them are strongly penalised with low rankings or even banned, which with people using search engines to find businesses so often, could be a disaster for your business.

The best and most ethical kind of SEO, the type Net66 carry out in Manchester, is called ‘white hat SEO.’ White hat SEO is good practice because it is longer lasting and holds no risk of your website being barred from search engines. It is longer lasting because it is using content that is written for the readers as much as the search engines; it is relevant and interesting to the reader, as well as easy for the programmes of search engines, sometimes called robots or spiders, to ‘read’.

Using an SEO company in Manchester that employs unethical ‘black hat’ techniques is a complete false economy. You may think you are getting quicker results for less money, but in reality, you are playing with fire. If you get caught using these techniques it will not matter to a search engine owner whether it was you or a company you employed that used these techniques. It will be you and only you that will lose your valuable place on a search engine listing. With research by the Kelsey Group showing that 97% of people with internet access research products and services online, your search engine listing is an essential part of your online marketing. Do no risk it by choosing a company that will cut corners for a quick if short-lived result.

If you are looking for a company specialising in good quality SEO in Manchester, we are well known for working with the system when it comes to SEO Manchester wide and would be happy to give you as much information and advice as you need on the best and worst ways to optimise your business’s website for search engines.

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